How to Create Your Brand Identity | See Girl Work Blog

How to Create a Winning Brand Identity for Your Small Business

Seven simple tips to help you create a winning brand identity for your freelance or small business.


 

A truly powerful brand identity should attract, engage and compel your ideal clients to do business with you. It should differentiate you from your competitors and make you truly appealing.

Discovering and implementing your company’s brand identity isn’t as complicated as it may appear.

Enclosed are seven simple tips to help you create a winning brand identity for your freelance or small business.

Alethea Robinson

Founder & Blogger-in-Chief, See Girl Work

Alethea Robinson is a freelance marketing & content writer who provides content strategy, blogging, and writing & editing services for creative agencies and small to medium-sized businesses. In addition to her freelance business, Alethea is also founder and blogger-in-chief at See Girl Work, an online community for creative, entrepreneurial-minded women. Before starting her blog and freelance business, Alethea worked in marketing and communications for over 15 years.

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