Managing Business Development, Client Workloads and Blogging | See Girl Work

Managing Business Development, Client Workloads and Blogging


This past June, I started consulting with a business coach. Each month, I have a 60 to 90 minute call with Michelle Nadon from mediaINTELLIGENCE.

From financial and legal management to business operations and revenue streams, Michelle and the team at mediaINTELLIGENCE provide new business freelancers and entrepreneurs with the right tools and guidance so they can set up their own shop and brand.

mediaINTELLIGENCE teaches you how to develop business market channels, how to manage business development cycles and how to get those crucial face to face meetings with perspective new clients.

They’ve been really valuable in helping me get See Girl Work off the ground as a viable and sustainable business.

On our last call, I shared my responsibilities of balancing business development in order to grow the business, the work itself in servicing existing clients, and of course, the ever growing task of managing the See Girl Work blog.

We had an insightful conversation and I wanted to share some of the productivity tips from my business coach with you.

Batch Activities

Since I have a few things going on, Michelle recommended that I batch some my activities together. Mondays to Wednesdays should be power workdays. On Thursdays and Fridays, I work on blog content.

Fridays are also set aside for client status updates and admin. Saturdays are for social media updates into my social media management app. Sundays should be off days. But the keyword here is “should be.”

Use Templates

Michelle also recommended creating templates for documents and correspondence that I use on a regular basis. Admin docs like the aforementioned status updates, contracts, agreements, cold call emails, etc. It will make my life easier, save time and I’ll be less likely to forget important details.

Business Development

Business development can easily be pushed to the back burner — especially when things get busy. But Michelle suggested assigning one day a month each month to follow through on this.

Schedule off the first or last Friday of every month in advance to send cold call emails, follow up on previously sent emails, update my LinkedIn, add new client logos to the website, research new perspective clients, etc.

Schedule one day a month to focus on your business development activities. #productivitytip Click To Tweet

I’m getting used to managing client workloads, meetings and blogging. But there are all these other little things that are actually big things and need to be scheduled in.

Each day I’m proud of myself for getting the hang of it a little bit more — but I know there’s still a lot to learn about running your own business.

If you’re looking for a business coach that’s really going to help you with the nitty gritty of setting up a sustainable business — one that you can actually live off of and pay your rent with — don’t be afraid to visit the mediaINTELLIGENCE website at:


Featured image via Pop Sugar













Alethea Robinson

Founder & Blogger-in-Chief, See Girl Work

Alethea Robinson is a freelance marketing & content writer who provides content strategy, blogging, and writing & editing services for creative agencies and small to medium-sized businesses. In addition to her freelance business, Alethea is also founder and blogger-in-chief at See Girl Work, an online community for creative, entrepreneurial-minded women. Before starting her blog and freelance business, Alethea worked in marketing and communications for over 15 years.


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