Atlas Realty Trading Co. approached See Girl Work with an exciting challenge: to transform their existing real estate business, previously known as Flipped Realty, into a vibrant, community-first brand that would resonate with Buffalo’s diverse real estate market. They needed a complete website redesign to reflect their new identity, Atlas Realty Trading Co., and support their expanding services for buyers, sellers, and real estate investors.
The project required a website that was not just visually appealing but also user-friendly, mobile-responsive, and deeply aligned with the company’s mission of community impact through the Building Neighborhoods Fund.
Vanessa Glushefski, Atlas Realty’s broker and founder, envisioned a digital presence that would position Atlas Realty as a trusted partner in Buffalo real estate—one that could build confidence among clients while highlighting the company’s commitment to giving back.
In addition to a website overhaul, the ask included integrating the site with essential digital tools like Mailchimp for newsletters and Google Analytics for insights, preserving search engine rankings through URL forwarding, and ensuring foundational SEO for long-term visibility.
